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TRIBAL TOBACCO ADVOCACY TOOLKIT

The purpose of the Toolkit is to support tribes and tribal allies with a framework for public health

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Youth & Young Adults

Children and young adults are especially vulnerable to loss of brain function as a result of vaping.
Even using e-cigarette devices without nicotine can cause damage. To protect your physical and mental health, it's time to quit.

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More Good years

Quitting is the difference between quality time with your family and missing out to catch your breath. Enjoy your years really living. Leave tobacco in the past, and live more good years.

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Control Tobacco

Access tools for educators, coalitions and more. Explore our media library, order educational or advocacy supplies and more.

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Celebrate Publicly

Share the exciting news that your new policy has passed!
Tribal Tobacco Advocacy Toolkit

Hooray!

After your policy passes, it’s time to celebrate! 

Let your entire community in on the good news, so everyone is aware of the changes to come. Doing it in a celebratory way, keeps the narrative positive and can help overshadow any negativity or backlash.
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Planning

  1. Pitch your story to the press (newspaper, radio, tv).
    1. Be prepared with a written press release and press talking points for volunteers. 
    2. Identify supporters willing to be interviewed or get quotes from volunteers of all ages who attended the meeting, from supportive decision-makers, and from community members or businesses who will be impacted by the policy.
    3. Gauge your outreach (local, statewide or national) based on the scale of the policy. Explore a list of South Dakota, North Dakota, and Native American press contacts.
    4. Monitor the internet for media outlets that pick up your story – don’t expect them to let you know.
  2. Notify specific groups impacted by the policy.
    1. Draft a memo for the tribe that clearly explains the policy. Send the memo to businesses, tribal, city, and county law enforcement, housing tenants, and provide contact information for anyone who has questions.
  3. Notify the general public.
    1. Newspaper article
    2. Social media
    3. Radio

Resources

 

What if?

No media outlets pick up your story…

  • Interview your supporters and make your own video to share online! Go to our digital media toolkit for tips.

You get negative press about your policy…

  • Don’t engage with the cynics. Do counter it with as much positive press as possible.
Example of Celebrating Policy

Čaŋlí Coalition

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To include cultural lifeways, we… put children and elders front and center in our celebration since they are sacred to the Lakota and ultimately, who we were trying to protect the most with Ordinance 77.

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The Čaŋlí Coalition uses a multimedia approach to announce and celebrate new policies. After all the parks on the reservation went smoke-free we submitted an article to local newspapers titled, “What do all parks on Cheyenne River have in common? They are smoke-free!”

Another press release announcing CRST’s Smoke Free Air Policy was submitted on a larger scale to South Dakota, North Dakota and Native newspapers, radio stations and tv stations. To prepare for an interview on KELOLAND TV, we used these press talking points.

We also make celebratory posts on social media whenever a new policy is passed and share quotes from community members about why they appreciate the policy.

 

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The Tribal Tobacco Advocacy Toolkit is a product of the Canli Coalition of CRST. ©2021 Canli Coalition. All Rights Reserved.