Our culture. Our language. Our stories.
They are all are part of a rich oral history passed down for generations. Sharing our experience requires our voice. And our voice requires our breath. Smoking tobacco stifles our traditions.
Honor our people. Honor our story. Honor our future.

Traditions Shouldn't Become Addictions.
Traditional tobacco is a sacred tradition, connecting us to the spirit world and our loved ones and serving as a treatment for medicinal purposes. Traditional tobacco is safe for use and highly regarded in our communities.
Most traditional “tobacco” is not tobacco at all. It has come to be known this way likely because of our use of the sacred pipe, which can look similar to commercial pipe smoking.
Commercial tobacco companies take advantage of our traditions. They target our people with cigarettes, vapes and a variety of other poisons and nicotine that harm our communities. See the differences with your own eyes.
Traditions Shouldn’t Become Addictions.
Traditional tobacco is a sacred tradition, connecting us to the spirit world and our loved ones and serving as a treatment for medicinal purposes. Traditional tobacco is safe for use and highly regarded in our communities.
Most traditional “tobacco” is not tobacco at all. It has come to be known this way likely because of our use of the sacred pipe, which can look similar to commercial pipe smoking.
Commercial tobacco companies take advantage of our traditions. They target our people with cigarettes, vapes and a variety of other poisons and nicotine that harm our communities. See the differences with your own eyes.

Traditional “Tobacco” Like Ċanśaśa
- Spiritual and Natural
- Not Addictive
- No Negative Health Effects
- Used in a Sacred, Thoughtful Manner
Commercial Tobacco Products
- For Profit & Highly Processed
- Highly Addictive
- Fosters Countless Ailments
- Used Recreationally for Pleasure
When we stop tradition from becoming addiction, we honor where we’ve been. Don’t let commercial tobacco defeat us and rob us of our rich history.
Be Resilient. Stop the Smoke.
We are steadfast in keeping our families safe from harm. The same goes for the habits we let consume our lives. Tobacco has no place in our communities.

How It Impacts Us
Lakota populations smoke
commercial tobacco at twice
the rate of the general
population. Don’t let it take
our family members, friends
and neighbors from us.

How It Impacts the Vulnerable
The expectant mothers in our
communities are especially
susceptible to the dangers of
nicotine — from cigarettes, to
vape pens, to hookah.

How It Impacts Children
Vape pens, e-cigarettes and
JUUL are being used to get
our youngest community
members addicted. It’s
unsafe, it’s unhealthy and it’s
keeping our children sick.
You Are Not Alone.
We value community and are stronger as a people when we look out for one another. When you or a loved one are addicted to tobacco products, there are ways out of that addiction.

Phone Coaching
No-judgment support throughout your journey—connect with a trained Quit Coach to identify your triggers and build a strategy catered to you. Best of all? It’s free!

Texting Support
Get the support you need when you need it, how you need it. Receive as many as eight weeks of personalized texting with limited phone calls and as many as eight weeks of free gum, patches or lozenges and more.

Kickstart Kit
Take advantage of free medication to help you step-down on your own — including patches, lozenges or gum, and a Quit Guide to help you kick your nicotine habit.

Quit Guide
Want a beginner step toward quitting? Receive a free workbook to help you prep and get ready to quit on your own time, at your own speed.